Why Advertise With Us?

The White House Businesses

We are committed to creating the most open and accessible business opportunity through advertisement to a Powerful Audience of 5 million visitors and the Prestige that promotes a positive business image. Take The Unique Opportunity and Submit Your Business Information today!

Advertising: The Basics

Think you have a great product or service? Unfortunately, no one’s going to know about it unless you advertise correctly.

Advertising, if done correctly, can do wonders for your product sales and service, and you know what that means: more revenue and more success for your business. But be warned: it is not a panacea.

Below you will find a list of what advertising can and can’t do for your business, along with the steps you can take to start using advertising with us to your business’s advantage.

What Advertising Can Do For Your Business

  • Establish Prestige
  • Remind customers and inform prospective customers about the benefits of your product or service
  • Establish and maintain your distinct identity
  • Enhance your reputation (Positive Business Image)
  • Encourage existing customers to buy more of your product/service
  • Attract new customers and replace lost ones
  • Slowly build sales to boost your bottom line
  • Promote your business to customers, investors, and others

What Advertising Cannot Do For Your Business

  • Create an instant customer base
  • Cause an immediate, sharp increase in sales
  • Solve cash flow or profit problems
  • Substitute for poor or indifferent customer service
  • Sell useless or unwanted products or services

The Important Virtues of Advertising

  • You have complete control. Unlike public-relations efforts, you determine exactly where, when and how often your message will appear, how it will look and what it will say.
  • You can be consistent. Presenting your company’s image and sales message repeatedly to build awareness and trust. A distinctive identity will eventually become clearly associated with your company. Customers will recognize your brand and product quickly and easily if you’re consistent in presentation.

The Advertising Campaign

You are ready for action when armed with knowledge of your industry, market and audience, have a plan and schedule 24/7, we at the White House Businesses take that guess work out for you. You must know your product or service’s most important benefits, and have measurable goals in terms of sales volume, revenue generated and other criteria.

The first step is to Advertise to a Power Audience.

The second step is to establish the theme that identifies your product or service in all of your advertising. The theme of your advertising reflects your special identity or personality and the particular benefits of your product or service. For example, cosmetics ads almost always rely on a glamorous theme. Many food products opt for healthy, all-American family campaigns. Automobile advertising frequently concentrates on how the car makes you feel about owning or driving it rather than performance attributes.

Tag lines reinforce the single most important reason for buying your product or service. “Nothing Runs Like a Deere” (John Deere farm vehicles) conveys performance and endurance with a nice twist on the word deer. “Ideas at Work” (Black & Decker tools and appliances) again signifies performance, but also shows reliability and imagination. “How the Smart Money Gets that Way” (Barron’s financial publication) clearly connotes prosperity, intelligence and success. We periodically screen, edit and ensure tag line accuracies based upon your input.

Entrepreneurs intent on growing their businesses create the lion’s share of new jobs, in every part of the country and in every industry. And it is entrepreneurs  who will build the new industries of the 21st century, and solve some of our toughest global challenges.

Advertise To Your Business’s Advantage

 

Now Offer Your Business the Powerful Audience of  2.1 million visitors and the Prestige That Promotes A Positive Business Image, the WHITE HOUSE Businesses

Submit Your Business Information Today!